Rudyard Kipling's poems, with their lively colloquial language, ballad plots and hidden lyricism, with their song rhythms, the romance of wandering, struck the European reader of the late XIX century. Those who accepted his way of thinking saw in him the ruler of thoughts, those who rejected heard in his poetry the `voice of a bully`. Time has judged everyone: the element of Kipling's poetry is fascinating, and what he was thinking about excites us today.